Week 3: Utilizing the existing brand elements

As I studied through the brand logos, I was very impressed with their brand logo emblem, which is the Whale Shark. I have discussed with the CEO of the company about my interest in the brand's Whale Shark Logo, and would like to come up with more creative stuffs around that.

Just by playing with the dots on the whale shark, I create a new sets of distinctive patterns that could help the brand's image more recognizable. My boss really likes how I play with what the shark figure, and is really fond of the new patterns for the company.